Apple Inc., the tech giant known for revolutionizing personal technology, has once again set the bar high with its latest revelation – the new MacBook Air models powered by the M3 chip.
The new MacBook Air models come in two sizes – 13 inches and 15 inches, both equipped with the potent M3 chip. This new advancement takes the MacBook Air’s power-efficient performance and portability to a new level, making it an unrivaled choice for consumers around the globe.
The M3 chip, built using groundbreaking 3-nanometer technology, brings faster performance and more capabilities to the MacBook Air. The M3 chip includes a robust 8-core CPU, up to a 10-core GPU, and support for up to 24GB of unified memory, making these new MacBook Air models up to 60 percent faster than those powered by the M1 chip and up to 13x faster than the fastest Intel-based MacBook Air.
With the next-generation GPU of M3, the new MacBook Air supports hardware-accelerated mesh shading and ray tracing, offering more accurate lighting, reflections, and shadows for incredibly realistic gaming experiences. Game titles like No Man’s Sky run up to 60 percent faster than on the 13-inch MacBook Air with the M1 chip.
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The new MacBook Air models also feature a faster and more efficient 16-core Neural Engine, along with accelerators in the CPU and GPU to boost on-device machine learning. With this AI performance, macOS delivers intelligent features, enhancing productivity and creativity in various fields. For instance, enhancing an image with AI using Photomator’s Super Resolution feature is up to 40 percent faster than the 13-inch model with the M1 chip.
Working in Excel spreadsheets is up to 35 percent faster than the 13-inch model with the M1 chip, making tasks like collaborating on Excel even faster. This is particularly beneficial for business professionals and students alike, who can take advantage of the expansive display on MacBook Air with Split View, or spread out across screens with support for up to two external displays.
The MacBook Air experience is unparalleled, thanks to the combination of performance, portability, and capabilities that users love.
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The 13-inch MacBook Air offers the ultimate in portability, while the 15-inch model offers more screen real estate for multitasking. Both models feature a brilliant Liquid Retina display with up to 500 nits of brightness, support for 1 billion colors, and up to 2x the resolution of comparable PC laptops.
MacBook Air with M3 features Wi-Fi 6E, delivering download speeds that are up to twice as fast as the previous generation. Along with this, it has MagSafe charging and two Thunderbolt ports for connecting accessories. The laptop also includes a 3.5mm headphone jack.
In terms of audio, MacBook Air features an immersive sound system with support for Spatial Audio along with Dolby Atmos, so users can enjoy three-dimensional sound stages for music and movies.
The comfortable and quiet backlit Magic Keyboard comes with a full-height function row with Touch ID, providing users with a fast, easy, and secure way to unlock their Mac, sign in to apps and websites, and make purchases with Apple Pay.
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The MacBook Air experience is further enhanced by macOS, which delivers intelligent features that enhance productivity and creativity. Users can now place widgets right on the desktop, interact with them with just a click, and even access the extensive ecosystem of iPhone widgets on MacBook Air.
The new MacBook Air is the first Apple product to be made with 50 percent recycled content, including 100 percent recycled aluminium in the enclosure, 100 percent recycled rare earth elements in all magnets, and 100 percent recycled copper in the main logic board.
The 13-inch MacBook Air with M3 starts at $1,099 (U.S.) and $999 (U.S.) for education, and the 15‑inch MacBook Air with M3 starts at $1,299 (U.S.) and $1,199 (U.S.) for education. Both are available in midnight, starlight, silver, and space gray. The 13-inch MacBook Air with M2, available in midnight, starlight, silver, and space gray, now starts at $999 (U.S.) and $899 (U.S.) for education.
Customers can order the new MacBook Air with M3 starting from Monday, March 4, and the devices will start arriving to customers from Friday, March 8.
The new MacBook Air models, with their impressive M3 chip, offer a significant upgrade in performance, bringing users a seamless and powerful experience. Whether it’s for everyday productivity, demanding tasks like photo editing, or exciting gaming experiences, the new MacBook Air models prove to be an unrivalled choice in the laptop market.