Apple’s annual Worldwide Developers Conference (WWDC) is scheduled to kick-off on June 10, 2024 and tech enthusiasts around the globe are eager to see what the technology giant has in store. We anticipate early previews of iOS 18, updates to MacOS, iPadOS, VisionOS and potentially, exciting news on generative AI coming to Apple devices.
Apple’s WWDC is known for unveiling significant software updates and giving a glimpse of what’s to come in the tech landscape. This year, the focus seems to be on AI capabilities in Apple’s range of devices, a feature that competitors like Samsung and Intel have already started emphasizing in their product line-ups.
iOS 18 is expected to be one of the major highlights of WWDC 2024. While Apple has been tight-lipped about the specifics, the anticipation surrounding the next iteration of the popular mobile operating system is palpable.
In addition to iOS 18, updates for MacOS, iPadOS and VisionOS are anticipated. These updates are expected to bring performance improvements, enhanced security features, and user interface refinements to Apple’s suite of devices.
According to multiple reports, Apple is considering partnering with Google to incorporate its Gemini AI model into iPhones. This advancement could allow Apple devices to compete with other mobile devices that already incorporate generative AI.
VisionOS, the software powering Apple’s mixed reality headset Vision Pro, is expected to receive significant updates. Unveiled at WWDC 2023, the Vision Pro has set new standards in AR and VR capabilities.
However, the device’s steep price tag of $3,500 has deterred some consumers, making the upcoming announcements related to the VisionOS crucial for the product’s future success. New features, performance enhancements or a price cut could spur wider adoption.
WWDC 2024 will be held at Apple Park, with virtual attendance options for those unable to make it in person. The event will commence on June 10 with a keynote by Apple CEO Tim Cook, followed by specialized sessions for developers working across Apple’s ecosystem. The conference will conclude on June 14.
Apple’s announcement about WWDC 2024 is shadowed by a massive antitrust lawsuit filed by the US Department of Justice. The suit focuses on Apple’s control over the app ecosystem and alleges that the company has created barriers for non-Apple devices.
US Attorney General Merrick Garland said, “We allege that Apple has consolidated its monopoly power, not by making its products better, but by making other products worse.”
Apple has vehemently denied these allegations, arguing that the lawsuit threatens its identity and principles. The outcome of this legal battle could have far-reaching implications for the tech industry.
